Answer the questions: 

1. Give a definition of the concept - merchandising.

2. Name the objectives of merchandising.

3. Name the types and categories of shopping.

4. Name the basic principles of merchandising.

5. Name the correct names of rubrics.

6. Give a formulation of zoning in a pharmacy.

7. State the rules of window dressing according to the rules of merchandising.

8. Name the strengths and weaknesses of the sales area of the pharmacy.

9. Name the rules of product display, favourable shelves for placement of goods in the showcase